Challenge: Breda: How can resilient role models help families to develop healthy relationships?
XS2Content (XS2AUDIO BV) – Video Avatar Influencers
XS2Content’s primary objective is to foster healthy socio-emotional relationships among youth and families in Breda. The proposed solution, named “Video Avatar Influencer,” aims to provide pertinent information on topics like criminality, addiction, and socially undesirable behaviours to prevent polarization.
The platform will feature video avatars, designed as digital influencers, to engage families and youth. The avatars will be co-created with input from the target youth group to ensure their relevancy and appeal. The technology allows these avatars to be customized with updated information by youth care workers, making them dynamic and adaptable. The videos will be compatible across online platforms like the web, YouTube, TikTok, Instagram, and Facebook. Additionally, they can be accessed offline through QR codes on flyers and outdoor posters.